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K-State Today

February 12, 2019

Lecture to discuss science-based messages and methods for lasting exercise motivation

Submitted by Carl J. Ade

The kinesiology department and the Kinesiology Student Association have designed the Distinguished Lecture Series to bring the intellectual work and creative scholarship to the attention of the faculty, staff and students of Kansas State University and surrounding communities. 

Michelle Segar will present "Strike gold: Easy, new science-based messages and methods to achieve lasting exercise motivation across healthcare, wellness, and fitness contexts" at 10:30 a.m. Friday, Feb. 15, in Forum Hall at the K-State Student Union. Segar is a behavioral sustainability scientist and author of "No Sweat! How the Simple Science of Motivation Can Bring You a Lifetime of Fitness."

Her provocative and counter-intuitive insights on how to achieve the consistent decisions that underlie sustainable behavior change are based on a deep understanding of how to convert complex science into easy-to-use methods. Her "rebranding health as well-being" call-to-action and thought leadership has been changing the conversation about how to more deeply engage and cultivate health-related sustainable behavior change among consumers, patients and employees.

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