The 18-hour minor in advertising and public relations is designed to prepare all students with highly desired workplace skillsets beneficial to a variety of career paths, including brand awareness and reputation management, strategic planning, ethically engaged communication, and digital brand management.
To declare a minor, please complete the online registration form, and our office will submit your request.
Choice of: MC 120 — Principles of Advertising OR MC 180 — Principles of PR
3
Choice of: MC 370 — Social Media Strategy & Management OR MC 445 — Digital Brand Strategy
3
MC 375 — Social Media Influencing & Personal Branding
3
MC 612 — Diversity in Media
3
MC 191 - 197 — Content Creator Studio (Choose 3)
3
MC 280 — Writing for Ad & PR
3
MC 374 — Social Media Content Development
3
MC 380 — Ideation, Strategy & Planning for Ad & PR