K-State University Printing prefers using its Buskro Inkjet machine for labeling, as it is the fastest and most cost-effective method. This approach leverages the Smart Addresser program to generate labels with barcodes and additional information, enabling faster processing and lower postage rates. While clients can opt for hand labeling, this method is more expensive due to the manual processing required
If there is not enough white space for us to properly apply the label, then the maximum cost benefits of using a bar-coded address cannot be realized and could also cost more if hand-labeling is required. Inkjet labeling works best when printed on a white or light colored paper. Pieces that have a large percentage of ink coverage need to have a “block” of unprinted area to allow for the address to be sprayed on.
Ensure your mailing list accuracy by checking its National Deliverability Index (NDI), which rates deliverable addresses. Since November 2008, Standard Mail lists must comply with the Move Update rule, requiring address updates within 95 days to qualify for discounted rates. Methods include Ancillary Service Endorsements, ACS, NCOALink, FASTforward, or other USPS-approved options. K-State Printing offers list updating via NCOALink or Ancillary Service Endorsements; email your database to printmail@ksu.edu.
Design and printing are critical for mail efficiency. Proper mail panel positioning and paper stock choices prevent costly manual adjustments and delays. Consult K-State Printing specialists to ensure compliance with USPS standards and optimize mailing speed and costs.