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National Strategic Selling Institute again named one of nation's top sales programs

Friday, April 24, 2015


MANHATTAN — For the fourth consecutive year, the National Strategic Selling Institute in Kansas State University's College of Business Administration has been named one of the top sales programs in the country by the Sales Education Foundation.

"We are so excited to be named one of the Top Universities in Sales for the fourth year in a row," said Dawn Deeter, director of the National Strategic Selling Institute, also known as NSSI. "This achievement is a testament to our innovative sales curriculum and our outstanding K-State students."

The National Strategic Selling Institute features a curriculum focused on the application of selling skills through role playing and real sales experience. This spring semester, for example, students were able to prospect and make sales calls to sell tickets and find items for the institute's benefit auction, an event to raise money for the NSSI Sales Cup Merit Awards for students as well as the Manhattan Special Olympics.

The institute sponsors the college's sales team, which has seen two students win national sales competitions in the past year, beating competitors from other top sales programs around the country. The institute also organizes K-State Sales Week, an annual event featuring workshops, competitions and networking sessions to develop students' sales skills and expose them to careers in sales, and other competitions throughout the year.

"I receive phone calls weekly from companies searching for great sales talent," Deeter said. "Studies have shown that almost 50 percent of students will be doing some type of sales in their first job out of college, so a student who graduates from our program really has a leg up on the competition."

The sales certificate program is open to all majors at the university, and allows students to distinguish themselves by demonstrating professionalism and competency in selling skills.


Dawn Deeter


National Strategic Selling Institute

Written by

Brent Fritzemeier

At a glance

For the fourth consecutive year, the Sales Education Foundation has designated Kansas State University's National Strategic Selling Institute as one of the nation's top sales programs.