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K-State Trademark Licensing


Trademark licensing exists to protect and promote the names, marks, and logos of Kansas State University, and is administered as part of the business office and K-State Athletics, Inc.  K-State is contracted with the firm Learfield Licensing Partners to help in the administration, protection, and marketing of our program.

If you are needing to purchase K-State products, please visit the retailers section of our site.  As you are out looking for K-State gear, be sure to look for the officially licensed label

This is a resource for those who are licensed and those interested in becoming licensed. I hope you find this helpful.

Tami L. Breymeyer
Director of Licensing


How to Start the Licensing Process

To start the licensing process, please complete this application and submit it to Learfield Licensing. Product samples are required to be sent with your application.  K-State is a member of the Fair Labor Association (FLA), we want to ensure our products are being made in safe conditions where worker's rights are protected. 

If you are seeking a craft agreement, please contact Learfield Licensing and speak to Licensing Administration at 317-669-0808.

  • Established: February 16, 1863


  • School Colors:  Purple (PMS 268)


  • Athletic Conference:  Big 12, NCAA Division I-A


  • Athletic Mascot:  Willie the Wildcat


  • Athletic Team Name:  Wildcats


  • Fight Song:  Wildcat Victory


  • Fun Spirit Song:  Wabash Cannonball



  • Royalty Rate:  12%