Typography
Typography shapes how people experience our words before they even begin to read them. The right typefaces bring clarity, tone and personality to our communications, helping our voice feel consistent and authentic across every medium. When used thoughtfully and with care, typography strengthens recognition and reinforces the professionalism and character of the Kansas State University brand.
Myriad
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Light / Regular / Semibold / Bold / Black
Myriad is the university’s primary typeface and the foundation of our visual identity. Clean, contemporary, and highly legible, it strikes a balance between warmth and professionalism. Its wide range of weights and styles allows flexibility across mediums, ensuring consistency while adapting easily to different communication needs.
To download and activate Myriad, access it through Adobe Fonts using the link below. If Myriad is not available, use Lucida Sans as the approved substitute font.
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Light / Regular / Semibold / Bold / Black
Myriad Condensed is a secondary font within the university brand. With its narrow letterforms and clean lines, it offers a compact, contemporary look that works well for headlines, subheads, and other display text. It should be used sparingly and never for large blocks of body copy.
To download and activate Myriad Condensed, access it through Adobe Fonts using the link below.
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Regular / Semibold / Bold
Adobe Caslon Pro is the university’s secondary typeface, chosen for its classic, timeless character and exceptional readability. Its refined serif design lends a sense of tradition, making it ideal for materials that seek a more traditional tone. Used thoughtfully, it provides a distinguished complement to the modern versatility of Myriad.
To download and activate Adobe Caslon Pro, access it through Adobe Fonts using the link below. In the event that Adobe Caslon Pro is not available, Times New Roman is the approved substitute font.