Additional Elements

When implementing the brand, there are a number of unique and specific use cases that require additional guidance to navigate. This section contains information for these instances and outlines how to approach situations that fall outside everyday brand use. All logos must follow the university’s logo usage guidelines found on the main Identity page. To obtain any of the elements listed here or to request further guidance, contact the Division of Communications and Marketing.

Student Uniform Wordmarks

Student uniform wordmarks may be approved in limited circumstances when programs must clearly identify student employees or trainees to distinguish them from full-time professional staff. These circumstances must be directly tied to legal, insurance, or institutional policy requirements.

These marks may be used only on items that are part of a student’s required uniform within the approved setting. They are not permitted on merchandise, promotional materials, or general departmental items.