Three K-State marketing students from Greater Kansas City area use persuasion skills to earn scholarships in annual sales competition

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News release prepared by: Katie Schurman, 785-532-2753, schurman@k-state.edu

Monday, November 27, 2006

THREE K-STATE MARKETING STUDENTS FROM GREATER KANSAS CITY AREA USE PERSUASION SKILLS TO EARN SCHOLARSHIPS IN ANNUAL SALES COMPETITION

MANHATTAN -- The Brase Financial Group of Northwestern Mutual Financial Network awarded scholarships to three marketing students in Kansas State University's College of Business Administration as part of an annual sales scholarship competition.

As part of the competition, students participated in sales role-playing scenarios with the professionals. More than 120 K-State students developed seven- to 10-minute sales presentations. Students were videotaped giving their presentations, and the top 20 students were interviewed. Winners were selected based on a combination of their presentation and interview scores.

First place winner, Leisha Harrison, senior in marketing, Leawood, received a $1,200 scholarship. Andrew West, a junior in marketing, Overland Park, was awarded second place and a $500 scholarship. Third place winner was Kimberly Ernst, senior in marketing, Leawood, earning $300.

The Brase Financial Group, based out of Kansas City, Mo., sponsors the sales scholarship competition in coordination with a professional selling class offered by the department of marketing at K-State's College of Business Administration.

Northwestern Mutual Financial Network, the marketing name for the sales and distribution arm of the Northwestern Mutual Life Insurance Company, is made up of 7,900 financial representatives with more than 350 offices worldwide.